The good news is that you can learn Marketing in an hour.
The bad news, it takes a lifetime to perfect it.
— Phil Kolter, considered the ‘Father of Modern Marketing’
 

Many SMEs don’t have a dedicated person focused on marketing and aren’t always able to bring in outside help.  If that’s the case, then some straightforward advice on how to tackle marketing related projects or issues can be welcome.   

Through the articles we post here, we aim to provide some practical and pragmatic advice and guidance that can help you.  They are written to be easily read and acted on by those who don’t have any formal marketing training, but they’re useful pointers for anyone with a marketing task to complete.

We’re always learning too! Part of each week is spent keeping up to date with the latest thinking and new developments, so we can share this knowledge with our clients when it’s relevant.

Hopefully, the articles will also give you a flavour of how we work, so if you decide you want some extra help, you know where to come. 

If there’s a topic which you’d like to see us cover, or you have any questions about what we’ve posted, then please get in touch.

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Research & Information (5 articles)

 

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Strategy & Planning (7 articles)

 

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Practical Delivery (5 articles)